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PRODUCERS & BUYERS

Build market access before promising volume

Market access requires aligning two realities: what a producer can deliver and what a buyer can actually accept.

Aerial view of Husab Mine, illustrative photograph
Husab Mine, Namibia · Sector illustration, unrelated to any Group opportunity. Hp.Baumeler · CC BY-SA 4.0

Start with precise demand

In our approach, identifying a buyer goes beyond collecting general interest in a commodity. We would seek to clarify its use, quality criteria, requirements over time and acceptance conditions. This information supports discussion of a concrete commercial outlet.

The same examination is needed on the producer’s side: availability, production consistency, packaging and delivery capacity. Our thesis is that useful commercial coordination makes the gaps between these two sets of requirements visible before seeking to put them into a contract.

Organise commitments over time

Here, we use “offtake” to describe a production purchasing arrangement whose terms must be negotiated. Our perspective focuses on the questions to resolve: which products, what quantities, what schedule, which acceptance criteria and what method of determining price?

An illustrative case helps frame the discussion: a producer envisages regular deliveries while its buyer receives goods in batches. Interim storage, transport and the gap between expenditure and receipts need examination. Under our proposed method, this flow schedule should be explicit before any promise to mobilise liquidity.

Assess resilience at the first disagreement

We would first test what happens when a shipment arrives late or differs from the expected quality. The first sign of fragility would be a lack of agreement on inspection, acceptance and how to address the discrepancy. This test can take place during negotiations, before the first delivery.

Our ambition for Commoditex is to contribute to this commercial preparation. The platform is in development; this article describes a proposed approach and does not present any offtake contract as signed. A partner’s objection remains decisive: “Who actually bears the consequences if the producer fails to deliver or the buyer does not accept the goods?”

FURTHER READING

Commoditex · Our positioning ↗

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